Sponsorship

Eastside Radio 89.7FM is a not for profit community radio station whose licence area covers the most densely populated and culturally diverse area in Australia: the City of Sydney and Eastern Suburbs. With nearly 350,000 people (15+) in our broadest licence service area, we reach over 90,000 listeners every week and our website gets 40,000 hits per month*. Not to mention that on any given day the CBD gains nearly 600,000+ commuting workers, students and travellers from all over the city, suburbs and the world**. (See the Eastside broadcast map CLICK HERE)

We’re so much more than just a Community Radio station in 2024. We’re a modern digital media community heard all around Sydney, Australia and the world across a multitude of platforms.

We’re broadcasting on FM and DAB+ as well as streaming online and available On Demand. Plus we have a new App to support an expanding international presence. Our love of social media places us at the forefront of community radio stations worldwide.

Our primary listeners range between 30 and 65+ years of age, they are passionate, freethinking and attend many music/arts/community events, typically with a high disposable income.

Our secondary listeners range between 18 and 30 years of age, they are younger, innovative and also attend many music/arts/community events, typically with a high discretionary income.

Eastside Radio exists to give voice to the people and places in our community with 84+ specialist music, arts and local news programs. We rely on the generosity of over 150 volunteers every week, 1000 supporters and hundreds of generous sponsors to stay on air.

Our experience in sponsorship and live broadcasts extends to clients such as the The City of Sydney / Bluesfest / WOMADelaide / Waverley Council / Bondi Festival / City Recital Hall / Bell Shakespeare / Sydney Symphony Orchestra and many more.

Independent Venues and Artists who have sponsored us include Foundry 616 / Camelot Lounge / Factory Theatre / Lazybones / Love Police / The Necks / Vince Jones and many more.

Local Businesses supporting Eastside Radio include AFTRS / The Conservatorium of Sydney / SIMA / The Guild Theatre / Australian Design Centre / Woolly’s Wheels / Australian Design Centre and many more.

We understand that everyone’s budget is different. Get in touch to discuss your project; we’re always happy to work with you to find the perfect arrangement – tailored packages are available.

We’ve also put together a range of different packages to help you get the most out of Eastside Radio sponsorship. You can download them here:

Eastside Radio Media Sales Kit

Become an Eastside Business Supporter

For local businesses looking to boost their profile

For venues, larger events and festivals

For independent artists, community & arts events

For theatre companies, dance companies and all the performance arts

For film festivals

For local art and photography galleries

Contact: Lyndon Pike

T: 9331 3000 | Email: sponsorship@eastsidefm.org

ANY DOUBTS? Just remember that we are the fastest growing community station in your area with an audience loyal to our high quality programming.

*These figures are based on the 2023 National Listener Survey results with additional estimates by CBOnline. For more information refer to the McNair Ingenuity Community Radio National Listener Survey report available at www.cbaa.org.au

**These figures are taken from the City of Sydney’s estimates from June 2023

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